Theory and Research in Mass Communication

doi:10.1111/j.1460-2466.2004.tb02650.x

If you are seeing this message, you may be experiencing temporary network problems. Please wait a few minutes and refresh the page. If the problem persists, you may wish to report it to your local Network Manager.

It is also possible that your web browser is not configured or not able to display style sheets. In this case, although the visual presentation will be degraded, the site should continue to be functional. We recommend using the latest version of Microsoft or Mozilla web browser to help minimise these problems.

Wiley InterScience

Journal of Communication

Volume 54 Issue 4, Pages 662 - 704

Published Online: 10 Jan 2006

Published on behalf of the International Communication Association

Go to Society Site

< Previous Abstract | Next Abstract >

Save Article to My Profile Download Citation Request Permissions

Abstract | References | Full Text: PDF (Size: 3731K) | Related Articles | Citation Tracking

Theory and Research in Mass Communication

By Jennings Bryant ¹ , and Dorina Miron ²

¹ Jennings Bryant (PhD, Indiana University) is a distinguished research professor in the College of Communication & Information Sciences, University of Alabama, where he holds the Reagan chair of broadcasting and is a senior research scientist in the Institute for Communication and Information Research. ² Dorina Miron (PhD, University of Alabama) is a senior research fellow with the Institute

KEYWORDS

alcohol • tumor necrosis factor • interleukin-1 • interleukin-1 recombinant antag